ABOUT YOU: Revolutionizing Online Fashion Shopping
ABOUT YOU is a leading fashion and lifestyle platform based in Hamburg, Germany, that has transformed the way people shop for clothes online. Founded in 2014 as a subsidiary of the Otto Group, ABOUT YOU has quickly risen to prominence by digitizing the traditional shopping experience and making it personal and accessible via smartphones.
Personalized Shopping Experience
At the core of ABOUT YOU's business model is a personalized shopping experience that encourages customers to express their individuality through fashion. The platform offers an inspiring environment where users can discover over 400,000 items from more than 2,000 brands. This vast selection is complemented by a user-friendly interface on both the website and the multi-award-winning ABOUT YOU app.
Technological Innovation
Leveraging cutting-edge technology, ABOUT YOU has developed SCAYLE, its own e-commerce infrastructure, which is offered as a licensed product to other businesses. This backend solution is designed to handle high-scale e-commerce operations efficiently, making it a game-changer in the industry.
Market Reach and Recognition
With over 30 million unique monthly active users, ABOUT YOU is one of the largest fashion platforms in Europe, currently active in 26 European markets. The company's success is reflected in its listing on the Frankfurt Stock Exchange and its inclusion in the SDAX® index in September 2021.
Leadership and Vision
The company is led by a team of seasoned entrepreneurs and digital experts, including Tarek Müller (Marketing & Brands), Sebastian Betz (Tech & Product), and Hannes Wiese (Operations & Finance), who bring a wealth of experience and a visionary approach to the business.
Work Culture and Values
ABOUT YOU is committed to creating a dynamic and inclusive work environment where creativity and innovation are encouraged. The company values transparency, collaboration, and continuous learning, offering its employees opportunities for growth and development.
Benefits and Opportunities
Employees at ABOUT YOU enjoy a range of benefits, including flexible working hours, opportunities for professional development, and a vibrant office culture that fosters a sense of community and well-being.
Conclusion
ABOUT YOU continues to redefine the fashion industry by focusing on customer-centric innovations and sustainable growth. As the company expands its reach and capabilities, it remains dedicated to providing an exceptional shopping experience and supporting the personal and professional growth of its employees.
