Consumer Growth Manager - Uber Eats, Spain
UberAbout The Role
Uber Eats is seeking a Consumer Growth Manager for its Consumer Growth team in Spain, based in Madrid and Barcelona. The mission of the Consumer Growth team is to make Uber Eats the preferred food delivery platform for customers across the 300 cities where we operate in Spain. To do so, we focus on growing & retaining consumers on the platform by optimizing every aspect of acquisition, engagement, membership, and pricing.
This role is key to drive the growth of Uber Eats in Spain, and combines various skills such as project management, advanced data analytics and daily interactions with City Managers, Marketing, Finance and our Product teams based in New York, San Francisco and Amsterdam.
What You'll Do
- Pricing strategy and execution: Lead the Consumer affordability front by developing and executing tailored pricing strategies with recommendations based on market trends and needs. Utilize data-driven insights (e.g., price sensitivity analysis) to optimize pricing structures and promotional activities, driving value to consumers and improved profitability. Lead the testing and implementation of pricing initiatives in collaboration with our regional and global teams. Forecast the impact of fee variations to order projections and to the overall P&L.
- Growth: Take charge of defining and executing growth strategies, managing promotional campaigns, and optimizing consumer engagement and retention. Implement A/B tests and leverage data analytics to track and enhance performance, ensuring efficient growth across all lifecycle stages. You will build operational plans to drive growth by leveraging different P&L spend levers in the most efficient way possible.
- Data Analysis: Independently conduct in-depth data analyses using SQL, creating scalable dashboards to measure project success and uncover new insights into consumer behavior. Monitor pricing effectiveness through KPI analysis and identify opportunities for optimization.
- Operational Excellence: Build and launch tools and processes that optimize growth versus spend.
- Project Management: Coordinate and manage projects, including optimizing fee structures, overseeing flagship membership programs, and identifying strategic partnerships to fuel consumer growth in Spain.
- Stakeholder management: Collaborate with cross-functional teams, including City Managers, Marketing, Finance, and Product teams based globally, to achieve shared strategic objectives. Foster alignment and effective execution to uphold Uber's high standards for operational excellence.
What you Need
- At least 5 years of professional experience, with a background in growth roles, consulting, or finance.
- Proficiency in both English and Spanish is essential for effective communication within the team and with global stakeholders.
- A passion for data and comfort with numbers, coupled with experience in quantitative data analysis, measurable insights, modeling, and experiments. Proficiency in SQL is required, and experience with Python is a plus.
- Demonstrated ability to build and optimize rigorous processes, finding scalable solutions and championing operational excellence.
- Customer-centric mindset, thriving in a fast-paced environment, and comfortable navigating ambiguity.
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