Job Description
Laylo is seeking a Lead Growth Engineer to join our dynamic team. As a Lead Growth Engineer, you will be at the forefront of driving growth initiatives and experiments to enhance our platform's reach and effectiveness. You will collaborate closely with product, business development, and marketing teams to identify and execute growth opportunities.
Responsibilities
- Growth Mapping and Testing: Identify growth opportunities and design experiments to test them.
- Go-to-Market Leadership: Lead the launch of new features and ensure successful market penetration.
- Project Management: Plan, organize, and execute projects from conception to launch, working closely with design, operations, and creators.
- Foundation Building: Develop and implement growth standards, tooling, and processes.
- Team Development: As the company grows, help build and lead a dedicated growth team.
Requirements
- Passion for Creators: A strong desire to empower creators and build meaningful tools.
- Experience: 5+ years in growth roles at early or mid-stage startups.
- Technical Expertise: Proficiency in marketing automation, experimentation, personalization, attribution, and analytics tools.
- Tool Integration: Experience with tools like Segment, Optimizely, Iterable, Amplitude, and Google Analytics.
- Problem Solving: Ability to develop creative solutions and understand trade-offs in engineering solutions.
- Experimentation: Excitement for experimenting across growth, retention, churn, and referrals.
About Laylo
Laylo powers drops for some of the world’s biggest creators and brands. Our platform combines landing pages, messaging, link tracking, and more to empower musicians, artists, celebrities, creators, and brands to drive more sales and streams around their most important moments.
We are a small, agile team based primarily in Los Angeles, with remote team members across North America. We value asynchronous communication and have a strong documentation culture using tools like Notion, Slack, and Figma.
Join us in building the leading CRM for creators and brands, and help shape the future of marketing strategies for merch, tickets, and content.
Benefits
- Remote Work Flexibility: Work from anywhere in North America.
- Growth Opportunities: Be part of a growing team and help shape the future of the company.
- Impactful Work: Work with iconic artists and brands to create meaningful tools.
If you are passionate about growth engineering and want to make a significant impact in the creator economy, we would love to hear from you!
Benefits Extracted with AI
- Remote work flexibility
- Opportunity to build a team
- Work with iconic artists and brands
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