Company Overview
Dropbox is a global leader in cloud storage solutions with a mission to design a more enlightened way of working. With over 700 million users worldwide, Dropbox has revolutionized how people collaborate and manage their digital content. The company is headquartered in San Francisco, CA, and operates globally, offering a dynamic and inclusive work environment.
Role Overview
As the Director of Product Marketing at Dropbox, you will lead a dynamic marketing team focused on product positioning, messaging, and go-to-market strategies for our innovative solutions. This role is pivotal in shaping the future of Dropbox's product offerings and ensuring their success in the market.
Responsibilities
- Leadership & Vision: Articulate and execute the vision for the product marketing team, aligning with Dropbox's overall business goals.
- Market Segmentation: Develop and refine strategies to target key customer segments, addressing their specific needs and pain points.
- Sales Enablement: Collaborate with sales teams to create effective sales tools and resources that highlight Dropbox's value proposition.
- Messaging & Positioning: Craft compelling narratives that resonate with customers and differentiate Dropbox in the market.
- Competitive Analysis: Conduct thorough market and competitor analysis to inform strategic decisions.
- Content Development: Oversee the creation of marketing materials such as pitch decks, data sheets, and case studies that support sales and marketing efforts.
- Campaign Execution: Partner with the demand generation team to design and implement marketing campaigns that drive product awareness and adoption.
- Stakeholder Collaboration: Work closely with various internal teams to ensure alignment and synergy across all marketing initiatives.
- Training & Development: Lead training programs to enhance the sales team's product knowledge and selling skills.
- Performance Metrics: Define and track key performance indicators to measure the effectiveness of marketing strategies.
Requirements
- Extensive experience in product marketing, particularly in a leadership role.
- Proven track record of successful product launches and marketing campaigns.
- Strong analytical skills and ability to use data to drive decision-making.
- Excellent communication and collaboration skills.
- Experience in B2B marketing and working with sales teams is highly desirable.
Why Join Dropbox?
Dropbox offers a competitive salary, equity options, and comprehensive benefits including health insurance and paid vacation. We foster an inclusive environment where every employee can thrive. Join us in our mission to make the world more productive and collaborative.
Benefits Extracted with AI
- Health insurance
- Paid vacation
- Equity
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