About Sidebar
Sidebar is a private leadership program that accelerates your career. We have the people, the process, and the technology to drive your impact and growth. Imagine tapping into a core group (think Fortune 500 execs and innovative start-up CEOs) who are best-in-class. Members say it’s like having their own Personal Board of Directors. Nothing will get you further in your career than learning from your peers — it’s a true competitive advantage. See what we mean at sidebar.com, and request an invitation to join.
Role Overview
As the Head of Growth at Sidebar, you will be responsible for introducing Sidebar to many more people. You will lead our performance, web, lifecycle, affiliate, as well as stand-up exploratory channels like referrals while optimizing a significant marketing budget against company goals. We’re looking for a strategic leader with an execution mindset who has experience driving repeatable and scalable results across marketing channels and tactics.
Responsibilities
- Build a sustainable, scalable, repeatable engine of growth levers that will help drive Sidebar’s business through the next stages of the company.
- Lead and drive growth initiatives across performance marketing, web engineering, member nominations, conversion rate optimization, lifecycle marketing, affiliates, and more.
- Drive high-quality individual and team workspace customers, at a positive ROI.
- Partner with cross-functional teams to enhance and continue building best-in-class marketing data and technology capabilities.
- Understand and improve Sidebar’s funnel and unlock additional opportunities to scale.
- Build a culture of rapid experimentation, creativity and ability to be on the forefront of growth innovation.
About You
- In-depth growth experience with a track record of success in high growth environments.
- Analytical, technical and data fluent - able to dig into tracking, metrics, distill insights and tell compelling stories through data.
- Proven ability to manage budgets and drive efficient revenue growth.
- Experience leveraging a portfolio of marketing channels and tactics (Organic, Email, Personalization, Paid, Mobile, Affiliate, etc) to run effective always-on media and cross-channel campaigns.
- Understanding of vendors, tools, systems, and tactics across the evolving marketing landscape.
- A strong bias to action and sense of curiosity. As a fast-growing company, everyone’s scope is big and we’re always doing something new.
- An owner’s mindset - you can lead through ambiguity and dig into the details to solve.
- You create your own momentum.
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